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MARKET-ORIENTED RESEARCH
We recognize the need for continual improvement and innovation to keep up with the ever-evolving industry standards and requirements. To ensure we stay at the forefront of the industry, we constantly assess the market trends and new developments to identify what the market wants, and develop relevant products to cater for the market.


INNOVATION INITIATIVES

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Continual Improvement Process
Collaboration with Customers
Collaboration with Academia
To maintain our product superiority, we are constantly working to improve our production process and quality of our products. We have a dedicated R&D team that is actively chaired by the CEO to ensure quick implementation of research findings into practice.
We work closely with our customers to ensure our product design will reflect real conditions and the ultimate requirements of end users. Through our collaboration we also gain useful information about the latest market trends and thus are able to evolve our product strategies quickly.
We partner with local universities and colleges to conduct applied research that leads to breakthrough innovations in material technology. Our collaboration also helps to facilitate quick implementation of research ideas and training qualified workers for such capacity.